Marketing Automation Strategy

Automation Strategy

  • Avanti Theme
    The five areas of the “customer machine” are people & processes, content, technology, data and customer engagement.
  • Avanti Theme

A problem shared is a problem halved. MicroChannel understands the issues and can chart a roadmap to growth.

At the heart of all marketing is the strategy – understanding the current situation and future objective, identifying where you need to go and detailing how to make it happen.

engage digital are specialists in making our client’s ‘customer machine’ work. There are generally five areas that contribute to a well-running “customer machine”: your people & processes, your content/messages, your technology automation and integration, your data and of course your customer engagement.

It’s a complicated and co-dependent relationship between each part. What we’ve found through working with our customers is that to be successful you need to get these components all working together.

How we go about this is by understanding what is making each business tick and where it might be missing a beat or two. We have a number of techniques to achieve this, from our Customer Machine Workshop, our Customer Machine Plan, through to specific strategies around Personas, Content, Customer Journeys and Automation.

We offer both complimentary Customer Machine Workshops and fixed fee Strategic Programs.

You will receive a diagnostic report reflecting your current state vs future state, gap analysis and a step-by-step roadmap showing you how to achieve the growth needed for your business.

Get in Touch

Find out about the health of your customer machine with a complimentary workshop. Speak to a Marketing Concierge.

Contact us now

  • Research

    1300 440 444

  • Brand Identity

    14/213 Miller St North Sydney
    NSW 2060

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    support@microchannel.com.au

Contact Details

  • phone

    1300 440 444

  • Brand Identity

    support@microchannel.com.au

  • Advertisement

    14/213 Miller St North Sydney
    NSW 2060